The survey, which was conducted across 12 countries, including Brazil, China, France, Germany, India, Italy, Japan, Mexico, Russia, South Africa, the U.K. and the U.S. last month, also finds that diversity has a vital role to play in global recovery in terms of the need for fresh ideas, new ways of working, varied staff backgrounds and wider experience of other sectors.Greater representation of women in leadership roles will be influential Nearly 90 percent of the decision-makers questioned believe the global economy needs a more diverse generation of business leaders to drive greater collaboration, and nearly 70 percent say greater representation of women in leadership roles will be influential in encouraging greater collaboration between organizations in the future. Bank of America’s Global Strategy and Marketing Officer Anne M. Finucane said, “The world needs a more diverse generation of business leaders to drive greater global collaboration. If the recent global economic crisis taught us anything, it is that the world can be a better place when we collaborate to address the challenges of our connected globe.” Optimism over return of global growth if power of connectivity is effectively harnessed Looking ahead, the survey also found that eight of 10 influencers believe there are now seeds of optimism over the return of global growth, if the power of connectivity is effectively harnessed. To access the full survey, please visit www.bankofamerica.com or http://about.bankofamerica.com/en-us/partnering-locally/world-economic-forum-2013.html. The “Connection Imperative” Survey for WEF 2013 – Objectives and Methodology On behalf of Bank of America (BAC), PSB conducted a poll of 2,112 global decision-makers drawn from the worlds of business, government, and NGOs in twelve markets (Germany, France, Italy, Russia, U.K., Brazil, Mexico, U.S., China, India, Japan, and South Africa). The respondents have a university education, top-decile income, and decision or policy making authority for their organization (with more than 100 employees).
The purpose was to better understand:
- Their assessment of the current economic situation.
- When and where they expect growth to emerge.
- The perceived barriers to growth.
- Whether building connections and collaboration between organizations can help businesses grow in the future.
- Who is and who should be driving those connections and facilitating collaboration.
- Form 1/12 th of the global total.
- Ensure that 75 percent worked in the private sector.
- The margin of error is +/- 2.1 percent, larger for sub-groups. Tables may not always add up to 100 percent due to rounding or being a multi-punch question.
Bank of America Merrill Lynch is the marketing name for the global banking and global markets businesses of Bank of America Corporation. Lending, derivatives, and other commercial banking activities are performed globally by banking affiliates of Bank of America Corporation, including Bank of America, N.A., member FDIC. Securities, strategic advisory, and other investment banking activities are performed globally by investment banking affiliates of Bank of America Corporation (“Investment Banking Affiliates”), including, in the United States, Merrill Lynch, Pierce, Fenner & Smith Incorporated, which is a registered broker-dealer and a member of FINRA and SIPC, and, in other jurisdictions, locally registered entities. Investment products offered by Investment Banking Affiliates: Are Not FDIC Insured * May Lose Value * Are Not Bank Guaranteed.For more Bank of America news, visit the Bank of America newsroom at http://newsroom.bankofamerica.com. www.bankofamerica.com