Demandware®Inc., (NYSE: DWRE) a leader in on-demand ecommerce, today announced that Jeffrey Barnett, Executive Vice President of Field Operations has been named Chief Operating Officer, a newly created position at the company. Mr. Barnett will oversee the company’s global sales, marketing and services organizations. As COO, Barnett will continue to report to Tom Ebling, Demandware’s Chief Executive Officer. Demandware also announced the hiring of Rohit Goyal as Senior Vice President of Engineering and Steven Chung as Senior Vice President of Worldwide Sales. Mr. Goyal will be responsible for application development and feature delivery and will report to Mr. Ebling. Mr. Chung will be responsible for worldwide sales at Demandware and will report to Mr. Barnett. Tom Griffin was promoted to Senior Vice President of Corporate Development and will report to Mr. Ebling. “Over the years, Jeff has delivered strong results while managing field operations,” said Mr. Ebling. “Given his demonstrated operational leadership, we are broadening the scope of Jeff’s responsibility to include marketing and services. Wayne Whitcomb will continue to serve as Chief Technology Officer reporting to me and will be responsible for the technology platform, while Rohit will drive our application development and the delivery of ecommerce features to our customers. We are very pleased to add Tom Griffin‘s in-depth knowledge of retail and multi-channel strategy to the executive management team. In addition, Steven has a proven track record of leading and growing enterprise-class sales organizations in the software and cloud computing industries.” “As we continue to gain momentum within larger enterprise customers like Lands’ End, Mothercare and Marks & Spencer, we believe this new organizational structure will enable us to better scale the company to support our future growth. I am looking forward to working with our expanded leadership team as we execute our land and expand strategy and gain share in market for enterprise class, cloud-based eCommerce solutions,” concluded Ebling.