SAN DIEGO, Jan. 15, 2013 /PRNewswire/ -- San Diego Gas & Electric (SDG&E) and Simple Energy announced today the three winning schools in the San Diego Energy Challenge school competition. The San Diego Energy Challenge contest gave SDG&E customers in the San Diego Unified School District (SDUSD) boundaries the chance to compete on behalf of their chosen SDUSD middle school to win cash grants. Participating customers earned points for their school of choice by saving energy on Reduce Your Use days and getting members of their community to sign up and support their team. The grand prize winner was Albert Einstein Middle School, which was successful in enrolling the equivalent of 69 percent of their student population to compete on their team by saving energy, and received a $15,000 grant. Pacific Beach Middle School won first prize and received $5,000, and second prize went to Creative Performing Media Arts, receiving $3,000. "We are grateful to SDG&E and Simple Energy for supporting our middle schools with such a unique and innovative program," said San Diego Unified School District Superintendent Bill Kowba. "The San Diego Energy Challenge school competition provided not only the opportunity for schools to earn much-needed funding, it also provided students with the opportunity to promote the importance of saving energy. Congratulations to the winning schools." "We're proud that by saving energy in a fun and interactive competition, participating customers were able to reduce their energy use on Reduce Your Use days," said Caroline Winn, SDG&E's vice president of customer services and chief customer privacy officer. "Because of the smart meters now in place, we're continuing to find creative new ways for our customers to engage with their energy usage data and save money."