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Target unveils year-round online price match

NEW YORK (AP) â¿¿ Target Corp. is pledging to match prices of select online rivals year-round, a move that underscores how physical and online retailing are meshing together.

Matching online prices is rare but expected to become more common as shoppers move increasingly online. Target, the nation's second largest discounter behind Wal-Mart Stores Inc., said it will match prices that customers find on identical products at top online retailers, all the time. The online list includes Amazon.com as well as the websites of Wal-Mart, Best Buy, Toys R Us and Babies R Us.

Target's move follows a similar holiday price match that began Nov. 1 and ended Dec. 16. Target is also making permanent its holiday offer of matching prices of items found at its stores with those on its website. And for the first time it will include products that are out of stock on Target.com.

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By The Associated Press(equals)

The Dow Jones industrial average dropped 55.44 points, or 0.4 percent, to 13,328.85. The Standard & Poor's 500 index fell 4.74, or 0.3 percent, to 1,457.15. The Nasdaq composite index shed 7 points, or 0.2 percent, to 3,091.81.

Benchmark oil fell 4 cents to finish at $93.15 a barrel in New York. Brent crude, used to price international varieties of oil, rose 5 cents to finish at $111.94 a barrel on the ICE Futures exchange in London.

Natural gas fell 5 cents to end at $3.22 per 1,000 cubic feet. Wholesale gasoline added 2 cents to end at $2.79 a gallon. Heating oil rose 3 cents to $3.06 a gallon.

Copyright 2011 Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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