Extreme Profits From Facebook Calls

By Pete Najarian, co-founder of OptionMonster

NEW YORK -- Option activity was extreme in Facebook ( FB) Thursday, and some traders made some fast money.

OptionMonster's real-time scanners showed heavy activity in the Weekly 28.50 calls that expire Friday. Those options went for 5 cents in the morning with the stock down around $27.70, but when FB started inching higher those calls ramped up to 45 cents.

Calls lock in the price where investors can buy shares, so they have the ability to generate big leverage when a stock rallies. But if the shares don't rise, Thursday's contracts will lose all of their value when the closing bell rings Friday.

Facebook rose 2.39% to $28.24 Thursday and saw total option turnover of more 287,000 contracts, twice its daily average. That volume was enough to make the social-networking company the fourth-most active name in the entire option market.

Najarian owns FB shares).

This commentary comes from an independent investor or market observer as part of TheStreet guest contributor program. The views expressed are those of the author and do not necessarily represent the views of TheStreet or its management.

More from Options

Let the Najarian Brothers Crash-Proof Portfolio

Let the Najarian Brothers Crash-Proof Portfolio

Learn Options Trading from the Najarian Brothers, the Best in the Business

Learn Options Trading from the Najarian Brothers, the Best in the Business

Let the Najarian Brothers Help You Generate Income With Options

Let the Najarian Brothers Help You Generate Income With Options

All Investors Can Trade Options, Just Ask the Najarian Brothers WATCH VIDEO

All Investors Can Trade Options, Just Ask the Najarian Brothers WATCH VIDEO

Is General Electric Stock Still Good for Your Retirement Account?

Is General Electric Stock Still Good for Your Retirement Account?