As consumers continue to build their holiday wish lists, Oral-B ® is encouraging shoppers everywhere to consider providing the gift of a healthier smile to their loved ones this year. Rising to the top of many lists this season is the Oral-B Professional Precision™ 5000 power, or electric toothbrush, which has received outstanding reviews and is giving Americans a reason to make the switch from manual to power when it comes to their toothbrush preference.
“My teeth look better and definitely feel better after I started using this power toothbrush,” said O reader Janice from Texas. “I will be purchasing this brush for my family, so they can experience what I do everyday!”From coast to coast, O readers who used the power toothbrush shared their excitement after using the Oral-B Professional Precision 5000 power toothbrush: “This toothbrush made my teeth feel dentist clean. I am amazed at the difference between my manual toothbrush and this toothbrush.” - Cindy of Indiana “I like that it forces you to think about how long you are brushing and provides visual encouragement and direction for cleaning your teeth properly.” - Angela of North Carolina “I enjoyed the indicator showing me how I am brushing, and how long I am brushing. I love the feeling of my teeth after the brushing, and the movement of the brush.” - Allison of California “The toothbrush makes my teeth feel professionally cleaned. I am truly pleased with this new product and will never go back to my old toothbrush.” – Shirley of Michigan Visit the Oral-B website to find out more information on how you can save on Oral-B products this holiday season, and join the conversation on Twitter using hashtag #powerup. To learn more about the survey results, be sure to look for Oral-B in the December, January and February issues of O, The Oprah Magazine. *Source: A survey of 374 O, The Oprah Magazine Devotee panelists age 35 to 65, with household incomes of $100+ who were oral care decision-makers in their household; manual toothbrush users; had never used any Oral B® power toothbrush and tried the Oral B® Professional Precision™ 5000 power toothbrush as directed over a 2 week period. Readers were given the product.**% Agree strongly or agree on a scale of agree strongly, agree, disagree or disagree strongly.
About Oral-BOral-B is the worldwide leader in the over $5 billion brushing market. Part of the Procter & Gamble Company, the brand includes manual and electric toothbrushes for children and adults, oral irrigators and interdental products, such as dental floss. Oral-B manual toothbrushes are used by more dentists than any other brand in the U.S. and many international markets. About Procter & Gamble P&G serves approximately 4.6 billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers®, Tide®, Ariel®, Always®, Whisper®, Pantene®, Mach3®, Bounty®, Dawn®, Fairy®, Gain®, Charmin®, Downy®, Lenor®, Iams®, Crest®, Oral-B®, Duracell®, Olay®, Head & Shoulders®, Wella®, Gillette®, Braun®, Fusion®, Ace®, Febreze®, Ambi Pur®, SK-II®, and Vicks®. The P&G community includes operations in approximately 75 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.