How popular are bathroom remodels?
Bathrooms are the second-most popular remodeling project among U.S. homeowners surveyed, behind kitchen renovation. Thirty-seven percent of Houzz homeowners surveyed remodeled their kitchen in the past five years, and another 48% are planning to remodel their kitchen in the next two years. Interestingly, bathroom remodels are the No. 1 project among homeowners in Los Angeles and Miami, where kitchens falling to second position. Houzz also calculates which remodeling projects are most popular among a community of 10 million monthly users by looking at the number and type of images homeowners are saving to their ideabooks. These data also show that bathrooms have the second-largest volume of images saved, just 14% less than kitchen images.
Who's doing the work?
A full three-quarters of all homeowners who renovated a bathroom in the past five years hired a professional to do some or all of the work. From plumbing to electrical to constructing a new footprint, bathroom remodels are significant investments that typically require the help of a licensed professional. Fifty-seven percent of homeowners on Houzz are planning to hire a general contractor; about a third plan to hire a bathroom designer; and another third will be working with an architect. Many homeowners like to leave all the work on a bathroom to a professional, with 41% reporting that they hired a professional to take on every aspect of their bathroom project. East Coast and California homeowners reported the highest rates of outsourcing kitchen renovations in their entirety to a professional: 51% in Boston, 53% in Los Angeles, 54% in San Francisco, 55% in Washington, D.C., and 60% in New York. Meanwhile, Mountain and Midwestern homeowners are more likely to do at least some of the work themselves, as are Seattle and Detroit homeowners.
What do Americans want in a bathroom?
Popular bathroom details saved to ideabooks create a spa-like feel. Freestanding and architectural deep soaking tubs are a favorite indulgence, as are luxurious plumbing fixtures for the bathtub and shower. Coveted color schemes in remodeled bathrooms are neutral in modern and traditional spaces alike, from a palette of browns, to shades of gray, to white on white. People are mixing tiles and creating a focal point with unusual tiles in contrasting colors, tiles with sparkle, and in a different shape or scale than the primary tile choice. Many homeowners are also opting to build for their specific lifestyle, from incorporating a television, to using only green products, to applying a universal design scheme that will enable them to more easily age in place.