Frankly, on the surface, RIMM shares still look cheap to me. However, there's another side to this story, and one that I need to consider in this equation. As I mentioned in my last column on RIMM, I am a BlackBerry user, on the business and personal side. I am also due for an upgrade, and probably will not wait for the BlackBerry 10.

I am also not inclined to "upgrade" to one of the current models, despite the fact that it would still be an improvement on my current device. I may be on the version of making the switch to an Android device, or perhaps the iPhone.

If I, the non-technically savvy deep-value investor, am contemplating making the switch, how many others out there have done or will do the same? Perhaps the BlackBerry 10 will be the saving grace for Research In Motion, but I, for one, can't wait until January.

Looks like I'll be converting, right or wrong. Time for a change.

At the time of publication the author had no position in any of the stocks mentioned.

This article was written by an independent contributor, separate from TheStreet's regular news coverage.

Jonathan Heller, CFA, is president of KEJ Financial Advisors, his fee-only financial planning company. Jon spent 17 years at Bloomberg Financial Markets in various roles, from 1989 until 2005. He ran Bloomberg's Equity Fundamental Research Department from 1994 until 1998, when he assumed responsibility for Bloomberg's Equity Data Research Department. In 2001, he joined Bloomberg's Publishing group as senior markets editor and writer for Bloomberg Personal Finance Magazine, and an associate editor and contributor for Bloomberg Markets Magazine. In 2005, he joined SEI Investments as director of investment communications within SEI's Investment Management Unit.

Jon is also the founder of the Cheap Stocks Web site, a site dedicated to deep-value investing. He has an undergraduate degree from Grove City College and an MBA from Rider University, where he has also served on the adjunct faculty; he is also a CFA charter holder.

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