Sirius XM Radio Inc. (SIRI): Today's Featured Media Winner

Editor's Note: TheStreet ratings do not represent the views of TheStreet's staff or its contributors. Ratings are established by computer based on metrics for performance (which includes growth, stock performance, efficiency and valuation) and risk (volatility and solvency). Companies with poor cash flow or high debt levels tend to earn lower ratings in our model.

Sirius XM Radio ( SIRI) pushed the Media industry higher today making it today's featured media winner. The industry as a whole closed the day up 0.1%. By the end of trading, Sirius XM Radio rose 7 cents (2.6%) to $2.77 on average volume. Throughout the day, 80.5 million shares of Sirius XM Radio exchanged hands as compared to its average daily volume of 71 million shares. The stock ranged in a price between $2.70-$2.79 after having opened the day at $2.70 as compared to the previous trading day's close of $2.70. Other companies within the Media industry that increased today were: ChinaNet Online Holdings ( CNET), up 16.2%, Inuvo ( INUV), up 10.7%, Radio Center Group ( RC), up 9.2%, and Ku6 Media ( KUTV), up 5.7%.
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Sirius XM Radio Inc. provides satellite radio services in the United States and Canada. The company broadcasts approximately 135 channels, including music, sports, entertainment, comedy, talk, news, traffic, and weather channels on subscription fee basis through two satellite radio systems. Sirius XM Radio has a market cap of $14.01 billion and is part of the services sector. The company has a P/E ratio of 5.3, below the S&P 500 P/E ratio of 17.7. Shares are up 48.4% year to date as of the close of trading on Monday. Currently there are seven analysts that rate Sirius XM Radio a buy, one analyst rates it a sell, and three rate it a hold.

TheStreet Ratings rates Sirius XM Radio as a buy. The company's strengths can be seen in multiple areas, such as its solid stock price performance, revenue growth, notable return on equity, good cash flow from operations and expanding profit margins. We feel these strengths outweigh the fact that the company has had sub par growth in net income.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the media industry could consider PowerShares Dynamic Media ( PBS) while those bearish on the media industry could consider ProShares Ultra Sht Consumer Services ( SCC).

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