SAN FRANCISCO, Nov. 13, 2012 /PRNewswire/ -- Today UBM Tech announces Mobile Commerce World, the only event of its kind designed to help business and technology executives of Global 2000 firms create the most effective mobile commerce strategies for their company. Mobile Commerce World will take place June 24-26, 2013 at the Palace Hotel in San Francisco. For more information visit www.mcommworld.com. (Logo: http://photos.prnewswire.com/prnh/20121113/SF12201LOGO) Mobile Commerce World launches at a most critical time in the global mobile commerce market. As businesses worldwide are determining their mobile business strategy, Mobile Commerce World will be the only event for business executives and decision makers to learn the state-of-the-practice of mobile commerce today. Mobile Commerce World will arm executives with the knowledge, competencies and contacts to capitalize on the emergence of this new commerce platform to remain competitive in the face of new revenue generation and business development opportunities. "As mobile commerce moves to its next generation, mobile payment technology becomes more pervasive and all industries, including governments, are looking to leverage this powerful new form of revenue generation and business development," according to Eliot Weinman, General Manager and Conference Chair of Mobile Commerce World. "Mobile Commerce World will bring together the entire mobile commerce ecosystem who are charting their own mobile commerce efforts in a variety of key industries, including retail, ticketing, online marketplaces, content and entertainment, health services and more." "We're thrilled to present Mobile Commerce World and welcome the event into UBM Tech's elite portfolio of market-leading events," said Marco Pardi, President, Business Technology Events. "The mobile platform is the transaction platform of the future. This market is already growing at a meteoric pace and Mobile Commerce World will serve as the gathering place for the industry." Mobile Commerce World is a critical event for executives and decision makers such as CMOs, Chief of Mobility, VP of IT, Head of Mobile App Dev, VP of Business Development, and other business and technology executives who are tasked with the responsibility of learning the state-of-the-practice of mobile commerce today. Delegates will learn about new business models, how to develop effective mobile website and mobile app development strategies, how to engage the new 'mobile consumer', and which mobile commerce business and technology suppliers can help them to achieve their mobile commerce goals.