Editor's Note: TheStreet ratings do not represent the views of TheStreet's staff or its contributors. Ratings are established by computer based on metrics for performance (which includes growth, stock performance, efficiency and valuation) and risk (volatility and solvency). Companies with poor cash flow or high debt levels tend to earn lower ratings in our model. NEW YORK ( TheStreet) -- Prudential Financial (NYSE: PRU) has been downgraded by TheStreet Ratings from buy to hold. The company's strengths can be seen in multiple areas, such as its reasonable valuation levels, good cash flow from operations and largely solid financial position with reasonable debt levels by most measures. However, as a counter to these strengths, we also find weaknesses including deteriorating net income, disappointing return on equity and poor profit margins.
- EXCLUSIVE OFFER: Jim Cramer's Protégé, Dave Peltier, only buys Stocks Under $10 that he thinks could potentially double. See what he's trading today with a 14-day FREE pass.
- Net operating cash flow has slightly increased to $5,713.00 million or 1.16% when compared to the same quarter last year. Despite an increase in cash flow, PRUDENTIAL FINANCIAL INC's average is still marginally south of the industry average growth rate of 10.86%.
- The revenue fell significantly faster than the industry average of 21.6%. Since the same quarter one year prior, revenues fell by 12.1%. Weakness in the company's revenue seems to have hurt the bottom line, decreasing earnings per share.
- Current return on equity is lower than its ROE from the same quarter one year prior. This is a clear sign of weakness within the company. Compared to other companies in the Insurance industry and the overall market on the basis of return on equity, PRUDENTIAL FINANCIAL INC underperformed against that of the industry average and is significantly less than that of the S&P 500.
- The gross profit margin for PRUDENTIAL FINANCIAL INC is currently extremely low, coming in at 13.80%. It has decreased significantly from the same period last year. Along with this, the net profit margin of -4.70% is significantly below that of the industry average.
-- Written by a member of TheStreet Ratings Staff