According to the Carpet and Rug Institute (CRI), several carpet cleaning products clean no better than water and worse, can leave behind residue that actually attracts soil to carpeting. To help hotels and casinos make more informed decisions regarding the daily maintenance, cleanliness and health of their carpeting, Cintas Corporation (NASDAQ: CTAS) today released a complimentary white paper exploring the differences in cleaning efficacy between certified and non-certified cleaning solutions. A complete version of the white paper will be available at Cintas booth #1703 during the 2012 International Hotel/Motel + Restaurant Show. “What many people don’t realize is that in addition to being ineffective, some non-certified cleaning products and solutions can actually harm carpeting,” said Todd McKeown, Vice President of Global Hospitality & Gaming, Cintas. “We released this paper to call attention to the risks and demonstrate the importance of using certified cleaning solutions to protect our clients’ investments in carpeting.” Titled “Is Your Cleaning Program Helping or Hurting Your Carpets?”, the white paper from Cintas serves as a carpet cleaning primer for the hospitality and gaming industries. Using lab reports and insight from CRI, the paper explores how various types of cleaning solutions—including spot removers, vacuums and deep cleaning systems—should work and what can go wrong if a non-certified solution is utilized. The paper also details CRI’s distinguished Seal of Approval Program and highlights ways hoteliers can create a comprehensive cleaning plan that effectively cleans, maintains and protects carpeting. “By using products and solutions certified as platinum by CRI, hoteliers can ensure the highest level of cleaning efficacy,” said McKeown. “This helps maximize the life of carpeting, delay expensive replacement costs and increase guest satisfaction.” In addition to the white paper, Cintas will conduct in-booth coil-cleaning demonstrations three times daily at the show on Sunday and Monday, Nov. 11-12. When properly cleaned and maintained, air conditioning systems, such as packaged terminal air conditioner (PTAC) units, can yield significant cost and energy savings for hotels.