Dex One (NYSE: DEXO) today announced it received the 2012 Eloqua Markie Rookie of the Year award for excellence in digital marketing, featuring its “ How Findable Are You?” campaign. Dex One was recognized during an awards ceremony at Eloqua Experience on Nov. 7, Eloqua's annual user conference. Winners were chosen across 20 unique categories from an impressive entry pool of more than 200 submissions. Dex One was honored for its customer-centric, automated demand generation campaign that used the Eloqua platform. As a result the company:
- Compressed referral response times from a few days to one hour
- Positioned the company as "Findability Experts"
- Generated improved lead volume and conversion rates and increased the average sale per customer