BEIJING, HONG KONG and NEW YORK, Nov. 11, 2012 /PRNewswire/ -- ChinaSoft International Limited ("ChinaSoft" or "the Company") (SEHK:354) participated in the Aliyun Worldwide Developer Conference 2012 ("AWDC 2012") on November 8-9, 2012 in Hangzhou, China. Hosted by Alibaba Cloud Computing Limited ("Aliyun": a subsidiary of Alibaba Group), the AWDC is an annual event for global internet business leaders, cloud computing technology experts, cloud computing application enterprises and developers to share information on cloud computing technology innovation and development experience. As Aliyun's strategic partner in PaaS (Platform as a Service) platform on the Ali Cloud system, ChinaSoft had the honor to participate in the AWDC 2012. Mr. Wang Hui, Senior Vice President and Chief Strategy Officer and Mr. Han Peng, Head of Research and Development for the Professional Services Group (PSG) of the Company were both invited as guest speakers to deliver speeches at this conference. Mr. Wang Hui's talk focused on the future of enterprise applications and the cloud development environment. He presented a new development model in which App creators use tools in the PaaS layer (such as ChinaSoft's ResourceOne) to rapidly bring to market enterprise applications in a Cloud environment. Mr. Han Peng, in his presentation, further demonstrated various advantages of ChinaSoft's ResourceOne ("R1") cloud development platform, including additional functionality, extended scalability, flexibility and simplicity to applications – quickly and reliably. The IT services business model is changing due to the evolution of information technologies like social networking, mobile communications, big data analytics and cloud computing. As part of its growth strategy set in 2011, ChinaSoft embraced the Professional, Outsourcing and Emerging (POE) structure. The Company will pursue growth in its traditional IT professional consulting & solutions business and outsourcing business while pushing into innovative and emerging technologies such as cloud computing and mobile communications. The Company believes that the POE structure will enable rapid growth as well as improve profitability in the coming years.