Cramer's 'Mad Money' Recap: Next Week's Game Plan

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NEW YORK ( TheStreet) -- There's too much fear in this market, Jim Cramer told "Mad Money" viewers Friday as he laid out his game plan for next week's trading. There are still some winners out there, if investors know where to look.

Both Burger King ( BKW) and Cirrus Logic ( CRUS) will have his attention on Monday. Cramer said he's not a fan of either stock at the moment but Burger King will provide insight into McDonald's ( MCD) while Cirrus can shed light on Apple ( AAPL), a stock he owns for his charitable trust, Action Alerts PLUS.

Then, on Tuesday, Cramer said Botox maker Allergan ( AGN) will report, and he hopes that stock will become a buy in 2013. Also reporting: Ford Motor ( F), a stock which he said has a chance to break out a bit, and SiriusXM Radio ( SIRI), a stock that's no longer has any upside.

For Wednesday, it's Clorox ( CLX), Excelon ( EXC), General Motors ( GM) and Ralph Lauren ( RL) taking center stage. Cramer said he'd take profits in Clorox and buy it back on weakness, but would be careful with GM and Ralph Lauren. He does like the 6% yield on Excelon, however.

Thursday brings results from Chart Industries ( GTLS), Kellogg ( K), oil giant Exxon-Mobil ( XOM) and Chesapeake Energy ( CHK). Cramer said he likes Kellogg and Chesapeake and also feels that Exxon and Chart can offer more insight into the oil and natural gas markets.

Finally, on Friday, Cramer said Beam ( BEAM) will be reporting, which makes a good time to buy Diageo ( DEO). He also suggested picking up some Chevron ( CVX) on any weakness.

Executive Decision

In the "Executive Decision" segment, Cramer spoke with Rick Hamada, CEO of Avnet ( AVT), the supermarket for all things tech. Avnet pre-announced a weak quarter a few weeks ago and delivered on its guidance Friday, missing estimates by 1 cent a share on light revenue. Shares of Avnet now trade at just 7.5 times earnings.

Hamada said Avnet's weakness stemmed from light overall revenue and weakness in its higher-margin western regions, including the U.S. He said both the company's component and computer businesses saw declines in the quarter.

Asked whether that decline stemmed from an overall decline in PC sales, Hamada said that PCs represent only about 10% of Anvet's business. However, he noted PCs also require infrastructure, including networks and data centers. So when PCs are slowing, so, too, are other areas of tech.

Hamada said that overall, many customers are being cautious, only acting on short-term projects that add instant value to their businesses. He said in 2008 and 2009 liquidity was the problem, but today companies are simply delaying projects until the last minute.

Hamada did note that Avnet remains an active buyer of its own stock at these levels and is only about halfway through its $750 million buyback program.

Cramer said at these depressed levels, Avnet is attractive, as all of the bad news is already priced into the stock.

Delivering on Promises

The key to successful investing is admitting when you're wrong and changing when the facts change, Cramer told viewers. That was why he removed Procter & Gamble ( PG) CEO Bob McDonald from his "Wall of Shame" list of the worst CEOs earlier this year.

Cramer explained that he first panned McDonald for not moving fast enough in turning what had become a bloated laggard of a company back into its former nimble self. But it was wrong to add McDonald to his "Wall of Shame" for that reason alone because the new CEO simply didn't have enough time to turn the consumer products goat around.

After announcing a $10 billion cost-cutting initiative, McDonald is finally delivering on his promises, said Cramer. The company posted a 10-cents-a-share earning beat on rising gross margins. The P&G official also reaffirmed its guidance and even sounded confident on the conference call.

P&G isn't sitting on its laurels. In addition to massive cost savings, the company is innovating with tons of new products that are helping to reinvigorate the brand. Given that the company has an excellent track record of raising its dividend, Cramer said he expects to see Procter returning some of its newfound cash to shareholders in the near future.

Cramer said he doesn't have a Wall of Fame, but if he did, that's the wall Bob McDonald should be on.

Lightning Round

In the Lightning Round, Cramer was bullish on Travelers Companies ( TRV).

Cramer was bearish on Pitney Bowes ( PBI), Intel ( INTC), Goodyear Tire & Rubber ( GT) and Aegon NV ( AEG).

Mad Mail

In the "Mad Mail" viewer feedback segment, Cramer followed up on Texas Capital ( TCBI), a bank that stumped him during an earlier show. He said that KeyCorp ( KEY), another Action Alerts PLUS holding, is a better play and at a lower valuation.

Cramer said that F5 Networks ( FFIV) has more to fall after the company reported a surprisingly bad quarter, but he was bullish on both DSW ( DSW), a solid retail player, and DaVita ( DVA), a company he called "a winner."

Cramer was bearish on the Chinese Yandex ( YNDX), saying American-made Yahoo ( YHOO) is the way to play the Internet.

No Huddle Offense

In his "No Huddle Offense" segment, Cramer sounded off on the wildly different standards Wall Street applies to Apple and Amazon.com ( AMZN).

Cramer said Apple delivered an extraordinary quarter, extraordinary to everyone except Wall Street, which came up with a whole litany of reasons not to like the stock. Shares went down even lower as they predicted the company's demise.

Amazon, on the other hand, told Wall Street nothing, as is its policy, and despite continuing to spend boatloads of money was heralded by Wall Street and rewarded by a rallying stock price.

Cramer said Apple would trade at over $1,200 a share if it were treated like Amazon -- which it should be because it's still one of the best American companies ever.

To watch replays of Cramer's video segments, visit the Mad Money page on CNBC.

-- Written by Scott Rutt in Washington, D.C.

To email Scott about this article, click here: Scott Rutt

Follow Scott on Twitter @ScottRutt or get updates on Facebook, ScottRuttDC

At the time of publication, Cramer's Action Alerts PLUS had a position in AAPL and KEY.

Jim Cramer, host of the CNBC television program "Mad Money," is a Markets Commentator for TheStreet.com, Inc., and CNBC, and a director and co-founder of TheStreet.com. All opinions expressed by Mr. Cramer on "Mad Money" are his own and do not reflect the opinions of TheStreet.com or its affiliates, or CNBC, NBC Universal or their parent company or affiliates. Mr. Cramer's opinions are based upon information he considers to be reliable, but neither TheStreet.com, nor CNBC, nor either of their affiliates and/or subsidiaries warrant its completeness or accuracy, and it should not be relied upon as such. Mr. Cramer's statements are based on his opinions at the time statements are made, and are subject to change without notice. No part of Mr. Cramer's compensation from CNBC or TheStreet.com is related to the specific opinions expressed by him on "Mad Money."

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Some of the stocks mentioned by Mr. Cramer on "Mad Money" are held in Mr. Cramer's Action Alerts PLUS Portfolio. When that is the case, appropriate disclosure is made on the program and in the "Mad Money" recap available on TheStreet.com. The Action Alerts PLUS Portfolio contains all of Mr. Cramer's personal investments in publicly-traded equity securities only, and does not include any mutual fund holdings or other institutionally managed assets, private equity investments, or his holdings in TheStreet.com, Inc. Since March 2005, the Action Alerts PLUS Portfolio has been held by a Trust, the realized profits from which have been pledged to charity. Mr. Cramer retains full investment discretion with respect to all securities contained in the Trust. Mr. Cramer is subject to certain trading restrictions, and must hold all securities in the Action Alerts PLUS Portfolio for at least one month, and is not permitted to buy or sell any security he has spoken about on television or on his radio program for five days following the broadcast.

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