(NASDAQ: AMZN)—Amazon.co.jp today announced that the new Kindle Paperwhite—the world’s most popular e-reader—is coming to Japan. Kindle Paperwhite offers 62% more pixels and 25% higher contrast compared to the previous generation Kindle, a unique built-in front light for reading in all lighting conditions, a beautiful new manga experience, up to 8 weeks of battery life, and a thin and light design for just ¥8,480. Kindle Paperwhite Wi-Fi + 3G—the all-new top-of-the-line Kindle e-reader with free 3G wireless—never pay for or hunt for a Wi-Fi hotspot—is just ¥12,980. The new Kindle Paperwhite and Kindle Paperwhite Wi-Fi + 3G are available starting today for pre-order at www.amazon.co.jp/kindlepaperwhite and will begin shipping on November 19.
Kindle Paperwhite now available in Japan (Photo: Business Wire)Amazon also today announced the Kindle Store on Amazon.co.jp, offering customers the largest selection of digital best sellers in Japan, with the most titles from this week’s Oricon top 100 books, top 50 bunko, and top 100 manga lists and a total of over 50,000 Japanese-language Kindle books including over 10,000 free Japanese titles and a broad selection of works from a wide range of leading Japanese authors and publishers. In total, the store offers over one million titles, including the largest selection of best sellers in English and other languages. For fans of manga, Kindle delivers the best experience, rendered beautifully on Kindle Paperwhite, and with the largest number of manga best sellers and over 15,000 manga titles overall. The Japanese Kindle Store will launch on October 25. “After twelve years of selling print books on Amazon.co.jp, we are excited to offer the millions of Amazon.co.jp customers the new Kindle Store, with the largest selection of the books people want to read, the largest selection of Oricon best sellers in books, bunko, and manga, and over 50,000 Japanese-language titles—all available to anyone with a Kindle Paperwhite, Kindle Fire, Android phone, Android tablet, iPhone, or iPad,” said Jeff Bezos, Amazon.com Founder and CEO. “Kindle Paperwhite is the Kindle e-reader we have always wanted to build—it has 62% more pixels and 25% higher contrast than the previous generation Kindle, built-in front light, perfect for reading in bed or in sunlight, even thinner, with 8 weeks of battery life.”