NEW YORK, Oct. 18, 2012 /PRNewswire/ -- Education Innovation, Inc, a wholly-owned subsidiary of Sibling Group Holdings, Inc. (OTCQB:SIBE) (the "Company") a developer of 21st century teaching and learning solutions for the education market, announced plans to support the new Whispercast technology, which provides classrooms the ability to incorporate eBooks, such as Amazon's Kindle, to assist in upgrading the classroom learning experience. Education Innovation, Inc is an education technology company focused on the K-12 market that is developing a platform of education solutions that are part app store, and part learning management system. The Schoolhouse Warehouse The Company "Learning Exchange" application, called The Schoolhouse Warehouse ("The Warehouse"), is a cloud based application which creates a low cost solution for the rapid, low cost, global distribution of high quality, fully mobile, online educational content. The Schoolhouse Warehouse provides global access and exposure to content that is developed by individual educators, learning content and application developers, as well as large commercial providers. User ratings and reviews of each piece of content helps drive choice and promotes competition to improve educational content. Private authors, as well as corporate developers, are compensated via an online "app store" approach, similar to the Apple, Intel, or Android app stores, except focused on the vertical market of educational materials. The Education Innovation approach stands independent, providing courses, curricula, and learning materials to students in any learning environment from home schooling to private, or public schools. Gerald F. Sullivan, the Chairman of Sibling Group, Inc. commented, "We applaud Amazon's launch of their Whispercast service as we feel these are the exact technologies we need to enhance the K-12 learning experience by utilizing today's technologies, and upgrading our classrooms with the ability to access learning material, in a controlled environment, to bring our kids the competitive advantage they need." About Sibling Group Holdings, Inc.