- Explore the growing need for B2C-like user experiences;
- Gain tips to manage channel conflict; and
- Learn how to manage around the rising demand for scarce B2B e-commerce talent.
Digital River, Inc. (NASDAQ: DRIV), the revenue growth experts in global cloud commerce, announced it is hosting a complimentary webinar focused on business-to-business (B2B) e-commerce entitled, “ Enabling the B2B Commerce Channel – Trends and Strategies for 2013.” The webinar is part of Digital River’s monthly Globalocity ™ Webinar Series and will take place on Oct. 30, 2012, at 11:00 a.m. CDT. During the webinar, presenter Michael Chuma, Digital River’s global product management director for B2B, and guest speaker Andy Hoar, senior analyst with Forrester Research, Inc., will discuss the rapidly growing B2B online marketplace and the findings of Forrester Research’s upcoming report on B2B e-commerce trends for 2013. The presentation will also help online merchants: