The Mac Following the success of the Apple II, Apple failed with the Apple III, which nearly was a disaster the company did not recover from. In 1984, that all changed when Jobs unveiled the Mac to the world in a Super Bowl commercial unlike anything the world had ever seen. The Mac took the personal computing revolution to a level the Apple II never did. Known for its distinctive beige design, the computer came with a monitor, keyboard and a mouse, and is remembered for its exceptional graphical user interface (GUI). Originally named the Apple Macintosh, once sales of the device were so strong that it would be a hit, a second product came out named Mac 512K, and the original Mac was named Mac 128K. Unlike the Apple II, the Mac was not expandable and cost users $2,495.