Chipotle Mexican Grill (NYSE: CMG) has announced the return of its long-standing tradition and popular Halloween fundraiser, Boorito. This Halloween, Wednesday, October 31, Chipotle will treat customers dressed in costume to a burrito, bowl, salad, or order of tacos for only $2 between the hours of 4 p.m. and closing. Proceeds from the fundraiser, up to $1 million, will benefit the Chipotle Cultivate Foundation.
Proceeds from Boorito – up to $1 million – will benefit the Cultivate Foundation, a non-profit organization committed to creating a more sustainable and healthful food supply and to raising awareness of food issues. The foundation supports family farmers and their communities, educators and programs that teach younger generations about food matters, along with support for ranchers and farmers who are working to develop more sustainable practices.About Chipotle Steve Ells, founder, chairman and co-CEO, started Chipotle with the idea that food served fast did not have to be a typical fast food experience. Today, Chipotle continues to offer a focused menu of burritos, tacos, burrito bowls (a burrito without the tortilla) and salads made from fresh, high-quality raw ingredients, prepared using classic cooking methods and served in a distinctive atmosphere. Through our vision of Food With Integrity, Chipotle is seeking better food from using ingredients that are not only fresh, but that—where possible—are sustainably grown and naturally raised with respect for the animals, the land, and the farmers who produce the food. A similarly focused people culture, with an emphasis on identifying and empowering top performing employees, enables us to develop future leaders from within. Chipotle opened with a single restaurant in 1993 and currently operates more than 1,300 restaurants. For more information, visit Chipotle.com. About the Chipotle Cultivate Foundation Chipotle Mexican Grill established the Chipotle Cultivate Foundation in 2011 to extend its commitment to creating a more sustainable future. The foundation supports organizations and individuals who support family farms and their communities, educators and programs that teach younger generations about food matters, and ranchers and farmers who are working to develop more sustainable practices. Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50430438&lang=en