CounterPath's Bria SoftphoneCombined with the Company's Cloud-Hosted Client Configuration Server Enables IT Managers to Distribute And Manage the Bria Applications Quickly and Cost Effectively Across Multiple DevicesVANCOUVER, Sept. 25, 2012 /PRNewswire/ - BYOD means essentially bringing your own device to work: the concept serves to give people the freedom of choice when it comes to selecting the type of device that will make them most efficient whether they are at work, at home or on the go. The benefit of course is that everything from accessing email to making video conference calls, becomes streamlined, the user experience becomes more seamless, and the employee ultimately more productive. However, with reward there comes risk; hence the BYOD challenge. With the eruption of smartphones and tablets in the enterprise, IT mangers are scrambling as to how to manage not only all the devices that are now touching their networks, but the applications that are being used over it. The impacts are widespread, with security and support for device management being the most prominent. When it comes to helping solve some of these challenges, Vancouver based CounterPath (NASDAQ: CPAH) TSX: CCV, an award-winning provider of desktop and mobile VoIP software applications and solutions, can provide IT managers with the silver bullet solution that will simplify support, keep costs to a minimum and let their employees continue down the BYOD path while making sure that everyone across the enterprise stays connected. Having already deployed or in the process of implementing the Bria and cloud-hosted solution with a number of Fortune 500 customers, CounterPath also has the experience and knowledge that IT managers can leverage in order to take full advantage of unified communications and BYOD in the burgeoning Mobile VoIP market. In fact CounterPath has already signed up Enterprise or Enterprise channels partners with the cloud-hosted Client Configuration Server (CCS) and Bria products. The company has found that the CCS opens up the Enterprise channel in an unique way by assisting in the delivering process of the client from CounterPath through partners to the final Enterprise end user. CounterPath's Bria softphone is one of the industry's most highly recognized and accepted softphone applications. Intuitively designed with the user in mind, the Bria SIP softphone enables users to make video calls, send messages, manage their presence and collaborate with colleagues all from within an enterprise-rich feature softphone application. Whether users are in the office, working remotely or on the road, CounterPath's standards based Bria app sits on any wired or mobile platform, giving IT managers flexibility in where they deploy it and across the devices they choose to support.