Regions Bank Upgrades Mobile Apps And Adds Mobile Access To Regions Cashback Rewards®

Regions Bank (NYSE:RF) is bringing a simpler and improved way of managing your finances to its Mobile Banking platform. With the introduction of new apps for iPhone, Android and BlackBerry, Regions is upgrading its mobile experience with faster products and a streamlined user experience. In addition to the enhancements, Regions is also rolling out a new, retina display optimized iPad app.

“We have been listening to our customers’ feedback and have significantly improved the speed, interface and functionality of our mobile apps,” said Chris Cox, head of Regions eBusiness. “These enhancements give our customers a simple, seamless way to bank – and a new, innovative way to save money.”

Regions Cashback Rewards

Included in all updated versions of Regions Mobile Banking is access to Regions Cashback Rewards program. This complimentary program allows all checking account customers to activate special merchant offers, make purchases at those merchants using their Regions Visa® CheckCard and get cash deposited directly back into their checking accounts. Through the mobile channel, customers now can:
  • See all new and existing cash back offers available to them
  • Activate new offers from anywhere using their mobile device
  • Keep up with cash earned through the program

“At a time when many people are looking for ways to save, Regions Cashback Rewards can put money back in your pocket,” Cox added. “And with the convenience of doing it over your mobile phone, you can activate these savings almost anywhere – from waiting in line to pay, to relaxing at home.”

In addition, customers can now also view Regions Relationship Rewards® point balances. Regions Mobile Apps also allow customers to check account balances, access account details, transfer funds, pay bills, and locate branches/ATMs.

Regions Mobile Banking apps are available through the Apple, Android and Blackberry app stores.

About Regions Financial Corporation

Regions Financial Corporation, with $122 billion in assets, is a member of the S&P 500 Index and is one of the nation’s largest full-service providers of consumer and commercial banking, wealth management, mortgage, and insurance products and services. Regions serves customers in 16 states across the South, Midwest and Texas, and through its subsidiary, Regions Bank, operates approximately 1,700 banking offices and 2,100 ATMs. Additional information about Regions and its full line of products and services can be found at www.regions.com.

Copyright Business Wire 2010

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