“BloomNet is excited to welcome Dave Mellin to our team,” continued Mr. Nance. “His extensive knowledge and background working side-by-side with retail Florists combined with his boundless energy will be tremendous assets in maximizing BloomNet’s cutting-edge technologies to enhance profit potential for our Florists.”

About BloomNet®

BloomNet® ( www.mybloomnet.net or 1-800-BloomNet) is an international wire service and a world class business solutions provider offering quality products and diverse services to a select network of professional retail Florists who utilize BloomNet’s resources to grow their businesses profitably. Professional Florists who are part of the BloomNet network can take advantage of several key benefits including the highest published rebate in the industry with the easiest rebate qualifications, tiered membership costs, state-of-the-art technology solutions, and a complete suite of value-added products and services. BloomNet has established and maintains the industry’s most stringent business standards for participating Florists. BloomNet, Inc. is a wholly-owned subsidiary of 1-800-FLOWERS.COM, Inc.

Copyright Business Wire 2010

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