Cabela’s® Announces Plans For Bristol, Va., Store

Cabela’s Incorporated (NYSE: CAB), the World’s Foremost Outfitter® of hunting, fishing and outdoor gear, announced today plans to bring the extraordinary Cabela’s shopping experience to customers in Bristol, Va., and the surrounding area.

Construction is scheduled to begin in 2013 and Cabela’s expects to open the location in 2014. It will be the first Cabela’s store in Virginia.

The 85,000-square-foot store, to be located in The Falls development area close to Interstate 81’s Exit 5 along Lee Highway, will be built in Cabela’s trademark style with an exterior of log construction, stonework, wood siding and metal roofing. Large glass storefronts will allow customers to view much of the store’s interior as they approach the building.

The interior will highlight Cabela’s next-generation layout, which is designed to maximize product assortment and availability while surrounding customers in the outdoor experience with wildlife and outdoor memorabilia displays. It will feature thousands of quality outdoor products, museum-quality animal mounts, a Gun Library, Bargain Cave and Fudge Shop, as well as other unique features.

“Cabela’s has a deep customer base not only in and around Bristol but across the region, people who share our passion for the Great Outdoors,” said Tommy Millner, Cabela’s Chief Executive Officer. “These outdoorsmen and women have supported Cabela’s for a long time, shopped with us via our catalog and online, so it was time to bring them the unique Cabela’s retail experience.”

The store will be an anchor tenant of The Falls, a new retail development scheduled to accommodate about 1.5 million-square-feet of retail space.

“We are proud that Cabela’s has chosen Bristol as their first location in Virginia,” said Bristol, Va., Mayor Jim Steele. “The unique style of their retail locations parallels the natural beauty of Virginia. This, coupled with Cabela’s commitment to providing exceptional experiences for the outdoor enthusiast, makes The Falls a perfect location for a shopping stopover for locals and those traveling to Bristol.”

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