Crocs, Inc. To Ring Opening Bell At NASDAQ In Celebration Of 10th Anniversary

Crocs, Inc. (NASDAQ: CROX) today announced that it will ring the Opening Bell at NASDAQ on Tuesday, July 31st to help commemorate the company’s 10th anniversary. Crocs’ founders and executive team will be on-hand for the celebration, which will include 2,000 cupcakes in the shape of Crocs’ iconic clog, courtesy of Georgetown Cupcake. Maria Menounos, host of EXTRA, NY Times Best Selling Author, AfterBuzz TV Producer and former “Dancing with the Stars” contestant, and sisters Katherine Berman and Sophie LaMontagne from TLC's DC Cupcakes, also will attend the NASDAQ event to celebrate the 10-year milestone.

“A decade ago, three friends introduced Crocs to the world. Since then, with comfort as our cornerstone, we’ve grown from a one-shoe company to a global footwear brand with more than 300 shoe styles for all seasons,” said John McCarvel, president and CEO of Crocs. “We’re grateful to everyone who has helped us achieve such a milestone.”

Crocs, founded in 2002 by George Boedecker, Scott Seamans, and Duke Hanson, has sold more than 250 million pairs of shoes since its inception, including nearly 50 million pairs in 2011 alone. In addition to the iconic clog generally associated with the company, the global lifestyle footwear brand has more than 300 styles of shoes for everyday wearing occasions. Over the past five years, Crocs Cares℠, the company’s corporate social responsibility initiative, has donated more than three million pairs of shoes to people in need around the globe. Crocs Cares was founded in 2007 and seeks to provide happy and healthy feet to children and families around the world.

“It seemed appropriate to ring in Crocs’ next decade in Times Square, where so many people celebrate new chapters on December 31 each year,” continued McCarvel. “We look forward to the next decade, excited about building on the growth of the past ten years and motivated to deliver the comfort people have come to expect from Crocs in fashion-forward styles.”

A live webcast of the NASDAQ Opening Bell will be available at: http://www.nasdaq.com/about/marketsitetowervideo.asx

About Crocs, Inc.

Celebrating its 10th anniversary in 2012, Crocs, Inc. is a world leader in innovative casual footwear for men, women and children. Crocs offers several distinct shoe collections with more than 300 four-season footwear styles. All Crocs™ shoes feature Croslite™ material, a proprietary, revolutionary technology that gives each pair of shoes the soft, comfortable, lightweight, non-marking and odor-resistant qualities that Crocs fans know and love. Crocs fans "Get Crocs Inside" every pair of shoes, from the iconic clog to new sneakers, sandals, boots and heels. Since its inception in 2002, Crocs has sold more than 200 million pairs of shoes in more than 90 countries around the world. The brand celebrated reaching $1 billion in annual sales in 2011.

Get social with Crocs – www.crocs.com, www.facebook.com/crocs, www.twitter.com/crocs, www.pinterest.com/crocsshoes

Copyright Business Wire 2010

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