Analysts' Actions: AMZN, LLY, JPM, CIEN

NEW YORK ( TheStreet) -- CHANGE IN RATINGS

Arch Coal ( ACI) upgraded at Sterne Agee to Buy from Neutral, Sterne Agee said. $15 price target. Compelling long term risk/reward.

Arch Coal downgraded to sell at TheStreet Ratings.

Adtran ( ADTN) downgraded to hold at TheStreet Ratings.

Buckle ( BKE) downgraded at Janney from Neutral to Sell, Janney Montgomery said. $34 price target. Comps sales could turn negative in the next year.

Chico's FAS ( CHS) upgraded at Piper from Neutral to Overweight, Piper Jaffray said. $22 price target. Industry is poised for a multi-year recovery cycle.

Ciena ( CIEN) upgraded at Jefferies to Hold from Underperform, Jefferies said. $14.50 price target. Strong July quarter.

Con-Way ( CNW) upgraded at Baird from Neutral to Outperform, Robert Baird said. $43 price target. Price momentum should continue in the second half of the year.

Cirrus Logic ( CRUS) rated new Buy at Canaccord. $35 price target. Company is leveraged to new product releases at Apple.

Deere ( DE) upgraded at Piper from Neutral to Overweight, Piper Jaffray said. $93 price target. Drought fears have created an attractive entry point.

Equinix ( EQIX) downgraded at Citigroup to Neutral from Buy, Citigroup said. $200 price target. Valuation call.

Gaylord Entertainment ( GET) upgraded at Wells from Market Perform to Outperform, Wells Fargo said. Marriott deal should help create value.

Gaylord Entertainment upgraded at Wells Fargo to Outperform from Market Perform, Wells Fargo said. $43 to $48 price target. Pending transaction with Marriott and conversion to a REIT should provide value.

Graphic Packaging ( GPK) downgraded at JP Morgan from Overweight to Neutral, JP Morgan said. Valuation call, based on a $6 price target.

Helmerich & Payne ( HP) upgraded at Canaccord from Hold to Buy, Canaccord Genuity said. $64 price target. Company is relatively insulated from a softer rig market.

JP Morgan ( JPM) downgraded at Deutsche from Buy to Hold, Deutsche Bank said. $40 price target. Consensus earnings expectations appear too high.

KAR Auction ( KAR) downgraded at Goldman from Buy to Neutral, Goldman Sachs said. Valuation call, based on an $18 price target.

Lamar Advertising ( LAMR) downgraded at Wedbush to Neutral, Wedbush said. $33 price target. Company has decided against a REIT conversion.

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