Mr. Balakrishnan continued, “Our advertising clients and prospects are now looking for better, innovative and interactive solutions to their marketing problems, rather than simply paying for cheap online inventory. In response to their needs, we have made changes to our online advertising offerings, initially to some of our key clients, and re-trained our sales team and will now extend these new solutions to all our clients throughout the 23 cities we service today. Additionally, we continue to focus on growing our ecommerce, Local deals, Local TV and Mobile Mail offering, while continuously improving the user experience on the site.”

Further details of’s results for the first fiscal quarter ended June 30, 2012 are appended in tabular form to this press release. A script of the earnings results conference call held on July 26, 2012 will also be made available on Rediff’s Investor Information website at

About (NASDAQ: REDF) is one of the premier worldwide online providers of news, information, communication, entertainment and shopping services to Indians worldwide. Founded in 1996, is headquartered in Mumbai, India with offices in New Delhi, India and New York, USA.

Safe Harbor

Except for historical information and discussions contained herein, statements included in this release may constitute "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and reflect our current expectations. Forward-looking statements are identified by certain words or phrases such as "may", "will", "aim", "will likely result", "believe", "expect", "will continue", "anticipate", "estimate", "intend", "plan", "contemplate", "seek to", "future", "objective", "goal", "project", "should", "will pursue" and similar expressions or variations or negatives of such expressions. These statements involve a number of risks, uncertainties and other factors that could cause actual results to differ materially from those that may be projected by these forward-looking statements. These risks and uncertainties include but are not limited to the slowdown in economies worldwide and in the sectors in which our clients are based, the slowdown in Internet and IT sectors worldwide, competition, the success of our past and future acquisitions, attracting, recruiting and retaining highly skilled employees, technology, acceptance of new products and services, the development of broadband Internet and 3G networks in India, legal and regulatory policies, managing risks associated with customer products and the widespread acceptance of the Internet as well as other risks detailed in the annual report on Form 20-F and other reports filed by India Limited with the U.S. Securities and Exchange Commission. India Limited and its subsidiaries may, from time to time, make additional written and oral forward-looking statements, including statements contained in the Company's filings with the U.S. Securities and Exchange Commission and our reports to shareholders. India Limited does not undertake to update any forward-looking statement that may be made from time to time by or on behalf of the Company.



(All figures are in US$ millions, unless otherwise indicated below)
        Quarter ended June 30
  2012   2011
India Online 2.79   4.42  
US Publishing 0.88   0.97  
Total Revenues 3.67   5.39  
Cost of Revenues * (2.49 ) (3.08 )
Gross Margin 1.18   2.31  
Gross Margin % 32 % 43 %
Operating Expenses * (3.45 ) (4.32 )
Operating EBITDA (2.27 ) (2.01 )
Depreciation / Amortization (0.88 ) (0.94 )
Interest Income 0.52   0.78  
Foreign Exchange gain (loss) 0.01   (0.02 )
Equity in net loss of equity method investee -   (0.11 )
Net loss before income taxes (2.62 ) (2.30 )
Tax -   -  
Net loss (2.62 ) (2.30 )
Net loss per ADS (in US dollars), basic (0.095 ) (0.084 )
Net loss per ADS (in US dollars), diluted (0.095 ) (0.084 )
Weighted average ADSs outstanding (in millions) 27.59   27.31  
* Stock-Based Compensation included in:    
Cost of Revenues 0.01   0.02  
Operating Expenses 0.13   0.20  

  • Each ADS represents one half of an equity share.
  • The above numbers are subject to audit. An audit could result in adjustments which would result in the audited numbers varying from the numbers set forth above.
  • The company established an ESOP trust for the benefit of employees, which has acquired 1,015,000 shares (equivalent to 2,030,000 ADSs). These shares are treated as treasury stock and therefore are excluded from the EPS calculations.

Non-GAAP Measures Note

Operating EBITDA and non-GAAP operating expenses are the non-GAAP measures in this press release. These measurements are not recognized under generally accepted accounting principles (“GAAP”).

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