However, since then Piper Jaffray noticed that unique visitors began to slow and the firm began worrying about the company's European exposure. After a huge run up in the stock, the firm now feels that Expedia is worrisome. Stifel Nicolaus analysts, on the other hand, are still bullish on Expedia and are not worried about Europe. The firm cited continued payoffs from the company's technology upgrades as reasons to continue to own the stock. Cramer said after hearing both arguments, he's siding with the more cautious Piper Jaffray and is adding Expedia to his Sell Block. Cramer once again reminded viewers that price matters when it comes to buying stocks, and with Europe still a major concern for the travel industry Expedia cannot justify its share price. "There will be a better chance to buy this one at a lower price," Cramer concluded.