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NEW YORK ( TheStreet) -- Quiksilver (NYSE: ZQK) hit a new 52-week low Friday as it is currently trading at $2.60, below its previous 52-week low of $2.61 with 704,089 shares traded as of 12:50 p.m. ET. Average volume has been 1.3 million shares over the past 30 days. Quiksilver has a market cap of $458.3 million and is part of the consumer goods sector and consumer non-durables industry. Shares are down 23.8% year to date as of the close of trading on Thursday. Quiksilver, Inc. designs, develops, produces, and distributes apparel, footwear, accessories, and related products.