A retail player that insiders are doing some notable buying in here is ValueVision ( VVTV), an interactive retailer that markets, sells and distributes products to consumers through television, telephone, online, mobile and social media. Insiders are snapping up shares of this stock into some modest weakness since it's off by 12% so far in 2012. ValueVision Media has a market cap of $85 million and an enterprise value of $83 million. This stock trades at a premium valuation, with a forward price-to-earnings of 29.17. Its estimated growth rate for this year is -22.9%, and for next year it's pegged at 110.2%. This is barley a cash-rich company, since the total cash position on its balance sheet is $42.53 million and its total debt is 38 million. When you back out the debt, ValueVision has $4.53 million in cash on its books. The CEO just bought 100,000 shares, or around $148,500 worth of stock, at $1.56 per share. >>4 Stocks Under $5 Soaring Higher From a technical perspective, VVTV is currently trading below both its 50-day and 200-day moving averages, which is bearish. This stock has recently dropped from its March high of $2.59 to a recent low of $1.48 a share. During that slide lower, shares of VVTV have mostly made lower highs and lower lows, which is bearish technical price action. That said, for the past month shares of VVTV have trended sideways from $1.48 to $1.84 a share. A move outside of that sideways pattern either way should setup the next major trend for VVTV. If you're bullish on VVTV, I would only look for long-biased trades if this stock manages to trigger a near-term break out above $1.80 to $1.84 a share with high volume. Look for volume on that move that's near or above its three-month average action of 316,065 shares. If we get that action, look for VVTV to re-test its 200-dy moving average of $2.20, or that March high of $2.59 a share. Keep in mind, that any high-volume move then above $2.59 should be consider very bullish, since the next significant overhead resistance is at $3.82 a share. I would simply avoid VVTV if it fails to maintain a trend above $1.80 to $1.84, and then moves back below that near-term support at $$1.48 to $1.43 a share with heavy volume.