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NEW YORK ( TheStreet) -- The ex-dividend date for Primerica (NYSE: PRI) is tomorrow, May 24, 2012. Owners of shares as of market close today will be eligible for a dividend of 5 cents per share. At a price of $23.61 as of 9:30 a.m. ET, the dividend yield is 0.8%. The average volume for Primerica has been 260,800 shares per day over the past 30 days. Primerica has a market cap of $1.41 billion and is part of the financial sector and insurance industry. Shares are up 2.7% year to date as of the close of trading on Tuesday. Primerica, Inc., together with its subsidiaries, distributes financial products to middle income households in the United States and Canada. The company operates in three segments: Term Life Insurance, Investment and Savings Products, and Corporate and Other Distributed Products. The company has a P/E ratio of 10, below the average insurance industry P/E ratio of 10.3 and below the S&P 500 P/E ratio of 17.7.