Ortsbo’s “Live & Global” Presents The Indy 500 Soiree With Garth Brooks, Helio Castroneves And Numerous IndyCar Stars

Ortsbo, the world’s leading real-time experiential communications platform, will host the “Live & Global: Indy 500 Soiree,” a special star-studded Q&A event on Friday, May 25 starting at 7 p.m. ET. This special event, which will be held on the grounds of the Lucas Estate in Carmel, Indiana, will also be simulcast live on SiriusXM (IndyCar channel 94 on XM and channel 212 on Sirius Premier).

Fans and media can register for the chat in advance or join live to submit their questions. Full details include:

Ortsbo Live & Global: Indy 500 SoireeLive from Lucas Estate, Carmel, IndianaFriday, May 257:00 p.m. ET (4:00 p.m. PT)To participate: www.Liveandglobal.com/indycarTo listen, tune into: SIRIUS 212/XM 94

This live-streaming web event will connect participants directly with renowned personalities, including: country music star Garth Brooks; three-time Indianapolis 500 champion Helio Castroneves ; Indianapolis 500 winners Arie Luyendyk and Kenny Brack, as well as many of the drivers who will race in the 96 th Indianapolis 500.

Castroneves will join IZOD IndyCar Series’ driver and regular Ortsbo IndyCar host, James Hinchcliffe to interview Brooks and other celebrities while viewers ask questions in any of Ortsbo’s 53 supported languages.

Participating in his first ever “Live & Global” event, Brooks will share his love of Indy car racing with all of his fans around the world. He will also talk about his Teammates for Kids Foundation, the charity for which the soiree is raising money to build a new Child Life Zone at Riley Hospital for Children at Indiana University Health.

Using Ortsbo's proprietary, live subtitling technology on the Live & Global platform, viewers both locally and internationally can watch and participate in the webcast Q&A in real-time with closed captioning in any of Ortsbo's 53 supported languages. Additionally, fans and media alike will be able to submit written questions directly to the music and racing superstars during the pre-race party and chat and follow along with the answers, all in their native language.

“I’m thrilled to be hosting another Ortsbo Live & Global real-time conversation between IZOD IndyCar Series drivers, celebrities, and their fans,” Hinchcliffe said. “The ability to extend the reach of IndyCar racing by being able to engage with fans in so many languages means that people everywhere in the world can participate – and that’s a win for everyone.”

“The ‘Ortsbo Live & Global: Indy 500 Soiree’ will let the drivers and celebrities take live questions from fans anywhere in the world and have the questions, answers, and full conversation instantly translated using Ortsbo’s subtitling technology,” said David Lucatch, CEO of Ortsbo. “This allows racing fans to experience the excitement of the pre-race parties directly from the drivers and celebrities themselves, no matter where they may be in the world.”

Ortsbo has hosted numerous, successful Live & Global multi-lingual Q&A sessions including Marvel’s recent worldwide premiere of “The Avengers,” and other broadcasts featuring Gene Simmons interviewing the legendary Stan Lee at the Sundance Film Festival, a Steven Spielberg global event, Variety Magazine’s coverage of the BAFTA Awards red carpet, a conversation with the legendary Andretti IndyCar racing family and at the Classic Rock Awards at London’s Roundhouse.

Airing daily from the Cannes Film Festival 2012 in Cannes, France, Ortsbo is streaming highlights, news and celebrity interviews at: http://liveandglobal.com/cannes2012/ (Shows are archived daily).

For more information about Ortsbo, visit: http://www.facebook.com/Ortsbo and follow the company on Twitter: http://twitter.com/ortsbo.

About Ortsbo.comNow with over 100 million unique users in over 170 countries and territories, Ortsbo ( www.ortsbo.com) enables real-time conversational translation for more than 50 languages. Ortsbo’s flagship product for social media supports global communications with instant translation capability and real-time, multi-lingual social media chat. Ortsbo’s technologies support major social platforms including MSN, Google, Facebook, Twitter and Yahoo!, as well as all major desktop and mobile operating systems, browsers and devices. Ortsbo, based in Toronto and with offices in Los Angeles and New York, is a subsidiary of Intertainment Media ( www.intertainmentmedia.com).

On February 28, 2012, Intertainment Media announced that Intertainment and its Board of Directors have reviewed various options for the spin out of its subsidiary Ortsbo Inc., and have elected to proceed with a transaction structure that it believes will be the most favorable to the current security holders of Intertainment. For further information, please refer to Intertainment Media’s announcement filed at www.sedar.com.

About Intertainment Media Inc.Headquartered in both Los Angeles, CA and the Toronto, Canada area, with additional offices in New York and San Mateo, CA, Intertainment Media, Inc. ( www.intertainmentmedia.com), (“Intertainment” or the “Company”) (TSXV:INT / OTCQX: ITMTF / FRA: I4T), a Rich Media Applications leader, is focused on delivering leading edge technology and marketing solutions that enable clients to power enhanced branding, loyalty initiatives and consumer engagement. Intertainment Media is based in Toronto, Canada, and owns and operates a number of key properties including Ortsbo, Ad Taffy, itiBiti and Magnum.

About the IZOD IndyCar Series:The IZOD IndyCar Series is the premier open-wheel series in North America, competing on a challenging combination of superspeedways, short ovals, undulating road courses and temporary street circuits. In 2012 the IZOD IndyCar Series will conduct races in the United States, Canada and one each in China and Brazil -- all available in high-definition worldwide through comprehensive, long-term agreements with ABC, the NBC Sports Network, ESPN International and TV Bandeirantes. The IZOD IndyCar Series continues to be the fastest, most diverse and most competitive racing series that features an international cast of star drivers and venues. A leader in motorsports technology, the IZOD IndyCar Series was the first in motorsports to utilize 100 percent fuel-grade ethanol and for 2012 its three engine suppliers will use passenger car-relevant E85. For more information on the IZOD IndyCar Series, visit www.indycar.com.

Copyright Business Wire 2010

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