Iteris Awarded $2.45 Million By Abu Dhabi DoT For Region’s First Integrated Travel Information & Navigation Services System

Iteris, Inc. (NYSE Amex: ITI), the leader in intelligent traffic management information solutions, has been awarded the prime contract by the Abu Dhabi Department of Transport (DoT) for the design, implementation, operation and maintenance of the first integrated travel information and navigation services (i-TINS) system in the Middle East. The contract is valued at $2.45 million.

Design and implementation commences immediately, followed by a 24-month operations and maintenance agreement. The system is expected to be operational by early 2013. Iteris will manage this project from its Abu Dhabi office with support from its U.S.‐based staff.

Iteris will lead a team of international Intelligent Transportation Systems (ITS) professionals from firms that include TrafQuest, Open Roads Consulting, and Mygistics. The team will focus on delivering a landmark traveler information system, along with establishing guidelines and standards for accuracy and reliability of travel status and real-time routing options for both private users and DoT operations staff. Accomplishing these objectives requires expertise in traffic engineering, traveler information applications, central system software, traffic modeling, performance management, GIS, telematics and in-vehicle systems, system implementation, and hands-on operations.

“We are very pleased to embark on the first advanced multi-modal traveler information system in the MENA Region,” said Engineer Salah Al-Marzouqi, Abu Dhabi’s DoT ITS Division Director. “This project will provide transport network users dynamic information relating to congestion, prevailing conditions, incidents, route guidance and travel times, among others, via the web, smart phones and in-car navigation devices. The Iteris team won this tender based on their qualifications to provide an innovative solution for supporting our commitment to improve transport in the Emirate of Abu Dhabi.”

Abbas Mohaddes, president and CEO of Iteris, commented: “We are honored to have been selected by Abu Dhabi DoT for this prestigious program. This project provides us with an excellent platform to provide our services and expertise in the United Arab Emirates and Middle East, enabling us to broaden our international experience in traveler information systems. We look forward to assisting Abu Dhabi DoT in tailoring our Advanced Traveler Information System offerings to their needs and providing a state-of-the-art traveler information resource to Abu Dhabi residents and travelers.”

Iteris has been working with Abu Dhabi DoT, in partnership with TrafQuest, for three years, developing its ITS Strategy and Action Plan, as well as authoring guidelines and manuals for traffic engineering and transportation planning practices.

Iteris is one of the largest developers and operators of public-sector traveler information systems, and has been an innovator in developing business-driven operational models that generate revenue to offset the cost of implementing and operating traveler information systems.

About Iteris, Inc.

Iteris Inc. is the leader in providing intelligent information solutions to the traffic management market. The Company is focused on the development and application of advanced technologies and software-based information systems that reduce traffic congestion, provide measurement, management and predictive traffic analytics and improve the safety of surface transportation systems. By combining its patented products, decades of expertise in traffic management and information technologies, Iteris offers a broad range of Intelligent Transportation Systems (“ITS”) solutions to customers worldwide. The firm is headquartered in Santa Ana, California with offices nationwide and in the Middle East. For more information, please call 1-888-329-4483 or visit www.iteris.com.

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This release may contain forward-looking statements, which speak only as of the date hereof and are based upon our current expectations and the information available to us at this time. Words such as "believes," "anticipates," "expects," "intends," "plans," "seeks," "estimates," "may," "will," “can,” and variations of these words or similar expressions are intended to identify forward-looking statements. These statements include, but are not limited to, statements about the success and timing of this contract and our future prospects.

Important factors that may cause such a difference include, but are not limited to our ability to specify, develop, and complete our technologies in a timely manner; budget constraints and changing governmental priorities; the timing and successful completion of this contract; the potential unforeseen impact of product and service offerings from competitors and other competitive or governmental pressures; and the general economic, political, and specific conditions in the markets we address. Further information on Iteris, Inc., including additional risk factors that may affect our forward looking statements, is contained in our Annual Report on Form 10-K, our Quarterly Reports on Form 10-Q, our Current Reports on Form 8-K, and our other SEC filings that are available through the SEC's website ( www.sec.gov).

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