Zebra Technologies' CEO Presents At 40th Annual J.P. Morgan Global Technology, Media And Telecom Conference (Transcript)

Zebra Technologies Corporation (ZBRA)

40th Annual J.P. Morgan Global Technology, Media and Telecom Conference

May 15, 2012 2:10 PM ET


Paul Coster – JP Morgan

Anders Gustafsson – CEO


Paul Coster

All right, so good afternoon everyone. My name is Paul Coster, I’m the Senior Analyst covering applied and emerging technologies here at JP Morgan. And this is the 40 th Annual TMT Conference. It feels like I’ve been at all 40 of them, that can’t be right, can it? Anyway, I’m very happy to have and discuss with the CEO of Zebra Technologies here this afternoon, thanks for joining us Anders.

Anders Gustafsson

Thank you.

Paul Coster

All the way from Chicago, right?

Anders Gustafsson

All the way from Chicago.

Paul Coster

Okay. I hope you’ve got one-on-one sessions. I think what I’ll do is I’ll assume that you know, some folks in the audience aren’t necessarily familiar with the story. So, let’s start off by talking about what it is that Zebra does.

Anders Gustafsson

And most of you probably have heard of us as a leader in bar-coding and RIFD. And we think about what it is we actually do for our customers, we tend to talk about how we help our customers increase visibility into their operations. So, we do that basically by providing a digital voice to the most important asset. And that voice can be in the form of a barcode, passive RFID or active RFID tags or different types of sensor technology.

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