Date: June 27 through July 8 (closed July 2), Milwaukee, Wis.
Corporate backer: MolsonCoors

When U.S. Cellular, Briggs & Stratton ( BGG) and Harley-Davidson ( HOG) have to play second fiddle, you know hometown company Miller shelled out big bucks to paste its name to this multiday event. Then again, that's how fans get three-day passes to a festival including Aerosmith, The Roots, Iron Maiden, Common, Death Cab For Cutie, O.A.R., Train, Kelly Clarkson, Avett Brothers, Cake and Bob Mould for $36.

If you liked this article you might like

Obamacare Costs: Why It's Better to Revise Than Repeal and Replace

Your Family of 4 Probably Can't Afford to Go Watch These College Football Games

A 401(k) Loan Is a Terrible Idea Until It Isn't

10 Winter Beers Here Before Halloween

Tom Brady Can Afford This $16,000 Diet That You Probably Can't