COLUMBIA, Md., May 8, 2012 /PRNewswire/ -- Arbitron Inc. (NYSE: ARB) announced that it will present at the J.P. Morgan 40th Annual Global Technology, Media and Telecom Conference, which will take place Tuesday, May 15 through Thursday, May 17, 2012 at the Westin Boston Waterfront, 425 Summer Street, in Boston. William Kerr, president and chief executive officer, and Sean Creamer, executive vice president and chief operating officer, will provide an overview of the Company's business and financial highlights on Tuesday, May 15th, at 10:00 a.m. Eastern Time. This event will be available as a live, listen-only webcast. To access the live webcast of the event, visit the Company's website at www.arbitron.com and click on 'investors.' The presentation will also be archived for 30 days in the investor relations section of the Company's website: www.arbitron.com. About Arbitron Arbitron Inc. (NYSE: ARB) is an international media and marketing research firm serving the media–radio, television, cable and out-of-home; the mobile industry as well as advertising agencies and advertisers around the world. Arbitron's businesses include: measuring network and local market radio audiences across the United States; surveying the retail, media and product patterns of U.S. consumers; providing mobile audience measurement and analytics in the United States, Europe, Asia and Australia, and developing application software used for analyzing media audience and marketing information data. The Company has developed the Portable People Meter™ (PPM ™) and the PPM 360™, new technologies for media and marketing research. Portable People Meter™, PPM™ and PPM 360™ are marks of Arbitron Inc.