Crumbs Bake Shop Inc. To Release First Quarter 2012 Financial Results On May 10

Crumbs Bake Shop Inc., (NASDAQ: CRMB), the largest cupcake specialty store in the U.S., today announced that it will release first quarter 2012 financial results on Thursday, May 10, 2012 after the market close. A conference call will follow at 5:00 PM ET and will be webcast live from the investor relations portion of the Company’s website at Hosting the call will be Julian R. Geiger, President and Chief Executive Officer, and Chuck Ireland, Chief Financial Officer and EVP of Finance & Treasurer.

The conference call can be accessed live over the phone by dialing 877-397-0297 or for international callers by dialing 719-325-4907. A replay will be available one hour after the call and can be accessed by dialing 877-870-5176 or 858-384-5517 for international callers; the password is 4368712. The replay will be available until May 24, 2012.

About Crumbs Bake Shop, Inc.

The first Crumbs bake shop opened its doors in March 2003 on the Upper West Side of Manhattan by co-founders Mia & Jason Bauer. The design of Crumbs bake shops is inspired by old-time neighborhood bakeries, creating a warm and friendly environment with wall-to-wall treats. Crumbs currently has 51 locations, including 33 locations in the New York Metro area, six locations on the West Coast, five locations in Washington, D.C., one location in Virginia, five locations in Chicago, Illinois and one location in Boston, Massachusetts.

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