Cramer said he's willing to overlook the company's revenue and earnings shortfall, and the opaqueness of the company's recent acquisition of Instagram, because Facebook has the "demo," the people (demographics) that advertisers are clamoring for. Facebook is immensely profitable, said Cramer, calling the company "the real thing." Cramer acknowledged that without knowing the final price of the deal, this recommendation to buy is being made in a vacuum. But Cramer also noted that he advised selling the IPOs of Yelp ( YELP), Groupon ( GRPN), Pandora ( P) and Zynga ( ZNGA) and would still be a seller of these companies. Only Facebook, he determined, has a solid business model.
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