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NEW YORK ( TheStreet) -- Under Armour (NYSE: UA) hit a new 52-week high Monday as it is currently trading at $99.13, above its previous 52-week high of $99.10 with 429,048 shares traded as of 2:55 p.m. ET. Average volume has been one million shares over the past 30 days. Under Armour has a market cap of $3.08 billion and is part of the consumer goods sector and consumer non-durables industry. Shares are up 35.3% year to date as of the close of trading on Friday. Under Armour, Inc. engages in the design, development, marketing, and distribution of apparel, footwear, and accessories for men, women, and youth worldwide. The company has a P/E ratio of 52.8, above the average consumer non-durables industry P/E ratio of 45.5 and above the S&P 500 P/E ratio of 17.7.