Movers Will Love Windows 8, Others May Be Shaking

NEW YORK ( MainStreet) -- Bigger businesses might as well call Microsoft's ( MSFT) latest operating system, Windows 8, "Windows Ain't." It ain't the Windows they know, and it ain't a Windows they'll love.

Steve Ballmer and Co. yearn to be the be-all and end-all software solution, but the truth is, the rank-and-file consumer is no longer Microsoft's future. Why? Redmond faces unstoppable competition for the core consumer software market from, of course, the Web -- specifically Google ( GOOG). The Mountain View, Calif.-based Web giant is the ultimate Microsoft killer. It gives away fabulous consumer software: Google Chrome. Apps. Maps. All are mostly free. Microsoft tries to argue that security and features are subpar with these tools. But in this now-and-forever grim economy, there is no competing with free.
Windows 8 allows for seamless integration of all things mobile, but the typical office worker will find it jarring.

Not even for Microsoft.

That leaves the enterprise -- not the Star Trek sort of Enterprise, but the hardcore, big- and medium-sized business computer customer that will never -- ever -- put critical data on a management system the company doesn't absolutely, utterly control.

Web-based services are just too risky for bigger firms.

Last week big-business users got a critical clue about Microsoft's enterprise intentions: It released a reasonably solid preview version of Windows 8. To handicap this software's chances in the enterprise, I upgraded a test Acer laptop.

(Full disclosure: My firm creates content for an unrelated division of Microsoft.)

Here's my takeaway:

1. Get ready to do your job using "tiles."
Windows 8 means big changes for big businesses. By far the most humongous is that Windows 8 does away with the traditional desktop environment of, say, Windows 7, XP or even Apple's various operating systems. Instead, word processing, spreadsheets, mail, maps -- or whatever -- are accessed through graphical shapes called tiles. Click in a tile labeled "messages" and off you go to your instant messaging or email, depending on how you set it up. Think how your cellphone or tablet PC works. That's Windows 8.

If you liked this article you might like

Crazy Weak U.S. Dollar Will Make These 10 Companies Huge Winners

How to Live Just Like Billionaire Warren Buffett

Chase Hires Amazon Customer-Service Exec as Digital's Rise Reshapes Branches

Nvidia Inspires Chipmaker Gains but Rest of Tech Gets Left Behind

S&P 500 and Dow on Track for Records With Markets in Good Mood Ahead of Fed