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NEW YORK ( TheStreet) -- The ex-dividend date for First Financial Bankshares (Nasdaq: FFIN) is tomorrow, March 13, 2012. Owners of shares as of market close today will be eligible for a dividend of 24 cents per share. At a price of $34.08 as of 9:35 a.m. ET, the dividend yield is 2.9%. The average volume for First Financial has been 110,900 shares per day over the past 30 days. First Financial has a market cap of $1.1 billion and is part of the financial sector and banking industry. Shares are up 2.2% year to date as of the close of trading on Friday. First Financial Bankshares, Inc., through its subsidiaries, provides commercial banking products and services primarily in Texas. The company has a P/E ratio of 15.5, below the average banking industry P/E ratio of 16.7 and below the S&P 500 P/E ratio of 17.7.