Iteris To Present At The ROTH Capital Partners 24th Annual Conference On March 13, 2012

Iteris, Inc. (NYSE Amex: ITI), a leader in traffic management solutions, has been invited to present at the ROTH Capital Partners 24th Annual Conference. The conference will be held at The Ritz Carlton Laguna Niguel in Dana Point, California on March 12-14, 2012.

Iteris’ senior management is scheduled to present on Tuesday, March 13, 2012 at 8:00 a.m. Pacific time with one-on-one meetings held throughout the day.

The presentation will be broadcast simultaneously and will be available for replay at http://wsw.com/webcast/roth26/iti/ and on Iteris’ website at www.iteris.com.

For more information about the conference or to schedule a one-on-one meeting with Iteris’ senior management, please contact your ROTH representative at 1-800-933-6830 or conference@roth.com.

About Iteris, Inc.

Iteris, Inc. is a leader in traffic management focused on the development and application of advanced technologies that reduce traffic congestion, minimize the environmental impact of traffic congestion, and improve the safety of surface transportation systems infrastructure. Combining outdoor image processing, traffic engineering, and information technology, Iteris offers a broad range of Intelligent Transportation Systems solutions to customers worldwide. Iteris is headquartered in Santa Ana, California with offices throughout North America and in the Middle East. Investors are encouraged to contact us at 1-888-329-4483 or at www.iteris.com.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995

This release may contain forward-looking statements, which speak only as of the date hereof and are based upon our current expectations and the information available to us at this time. Words such as "believes," "anticipates," "expects," "intends," "plans," "seeks," "estimates," "may," "will," “can,” and variations of these words or similar expressions are intended to identify forward-looking statements. These statements include, but are not limited to, statements about the success and timing of this project, the performance, acceptance, and expected benefits of our IVR technology and our services, our market opportunities both domestically and abroad, our strategies, and our future prospects. These statements are subject to change and we undertake no obligation to revise or update publicly any forward-looking statements for any reason. These statements are not guarantees of future performance and are subject to certain risks, uncertainties, and assumptions that are difficult to predict. Therefore, our actual results could differ materially and adversely from those expressed in any forward-looking statements as a result of various factors.

Important factors that may cause such a difference include, but are not limited to our ability to specify, develop, complete and deploy our IVR technology and other services in a timely manner; budget constraints and changing governmental priorities; the timing and successful completion of this contract; the potential unforeseen impact of product offerings from competitors and other competitive or governmental pressures; and the general economic, political, and specific conditions in the markets we address. Further information on Iteris, Inc., including additional risk factors that may affect our forward looking statements, is contained in our Annual Report on Form 10-K, our Quarterly Reports on Form 10-Q, our Current Reports on Form 8-K, and our other SEC filings that are available through the SEC's website ( www.sec.gov).

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