Updated from 5:01 p.m. ET with latest share prices, additional information on Skullcandy. NEW YORK ( TheStreet) -- Shares of Nutrisystem ( NTRI) fell in late trades after the weight loss and management products company reported a wider than anticipated loss in its latest quarter and gave a disappointing forecast for 2012. The Fort Washington, Pa.-based company posted a loss of $1.2 million, or 4 cents a share, for the three months ended Dec. 31 on revenue of $66.9 million. The average estimate of analysts polled by Thomson Reuters was for a loss of 2 cents a share on revenue of $64.4 million. For the first quarter ending in March, Nutrisystem sees a loss of 5 to 10 cents a share, much worse than the current consensus view for a profit of 10 cents a share in the period. For the full year, the company expects earnings of 45 to 55 cents a share with year-over-year revenue growth projected in the mid-single digits on a percentage basis. The average analysts' view is for a profit of 92 cents a share in fiscal 2012 on revenue of $442.4 million.
The stock was last quoted at $10.70, down 10%, on volume of more than 1 million, according to Nasdaq.com. In Monday's regular session, the shares rose 6.1% to close at $11.88, down 17% in the past year and 13% since the start of 2012. "Our 2012 marketing approach is reaching a broader customer base and introducing new prospective customers to the new Nutrisystem SUCCESS core program as witnessed by early spikes in demand we experienced at the beginning of the diet season," said Joe Redling, the company's chairman and CEO, in a statement. Redling continued: "We attracted a significant number of new buyers to the brand and we are now adjusting our promotional strategies to improve conversion rates both in the call center and on the web. Our retail strategy is coming into focus and we expect to launch with Nutrisystem-branded product in select grocery store diet aisles in mid-2012." At current levels, Nutrisystem shares trade at a forward price-to-earnings multiple of 12.9X vs. 15.8X for Weight Watchers International ( WTW) and 13.1X for the S&P 500. Check out TheStreet's quote page for Nutrisystem for year-to-date share performance, analyst ratings, earnings estimates and much more.