The Dow Jones Industrial Average ( ^DJI) is trading down 19.0 points (-0.1%) at 12,986 as of Wednesday, Feb 29, 2012, 12:35 p.m. ET. During this time, 377.1 million shares of the 30 Dow components have changed hands vs. an average daily trading volume of 818.6 million. The NYSE advances/declines ratio sits at 1,304 issues advancing vs. 1,611 declining with 132 unchanged. The Dow component leading the way higher looks to be Procter & Gamble (NYSE: PG), which is sporting a 16-cent gain (+0.2%) bringing the stock to $67.55. Volume for Procter & Gamble currently sits at 5.9 million shares traded vs. an average daily trading volume of 10.3 million shares. Procter & Gamble has a market cap of $177.46 billion and is part of the consumer goods sector and consumer non-durables industry. Shares are up 1% year to date as of Tuesday's close. The stock's dividend yield sits at 3.1%. The Procter & Gamble Company provides consumer packaged goods in the United States and internationally. The company has a P/E ratio of 19.6, above the average consumer non-durables industry P/E ratio of 16.4 and above the S&P 500 P/E ratio of 17.7. TheStreet Ratings rates Procter & Gamble as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, good cash flow from operations, expanding profit margins, reasonable valuation levels and increase in stock price during the past year. We feel these strengths outweigh the fact that the company has had sub par growth in net income.