The Dark 'n Stormy Cocktail Has Rapidly Gained Popularity And The New Ready-to-drink Version Is Expected To Accelerate That Trend. The New Drink Comes In Attractive 4-packs Of 8.4 Oz./250 Ml Cans And Is 9% Alcohol By Volume (18 US Proof). (Photo: Business Wire)

Castle Brands Inc. (NYSE Amex: ROX) announced today that the national drink of Bermuda, The Dark ‘n Stormy, is coming to American shores ready to drink in a stylish new 8.4 oz./250 ml can. The Dark ‘n Stormy is a deliciously refreshing blend of Gosling’s Black Seal Rum and Gosling’s Stormy Ginger Beer.
The Dark 'n Stormy cocktail has rapidly gained popularity and the new ready-to-drink version is expe ...

The Dark 'n Stormy cocktail has rapidly gained popularity and the new ready-to-drink version is expected to accelerate that trend. The new drink comes in attractive 4-packs of 8.4 oz./250 ml cans and is 9% alcohol by volume (18 US Proof). (Photo: Business Wire)

“It’s the perfect addition to our family of products,” explained Malcolm Gosling, President/CEO of Gosling-Castle Partners. “This is the perfect Dark ‘n Stormy delivered in a slender can with compelling graphics: making it appealing to the younger, trendsetting consumer. Additionally, the ready-to-drink Dark ‘n Stormy is also a convenient package for people on the go.”

First introduced to the most demanding Dark n’ Stormy connoisseurs in the world—Bermudians--the ready-to-drink product was an instant hit. “It was encouraging to hear my fellow Bermudians say that this tastes like a perfectly made Dark ‘n Stormy,” commented Mr. Gosling.

Here in the U.S., the Dark ‘n Stormy cocktail has rapidly gained popularity and the new ready-to-drink version is expected to accelerate that trend. The new drink comes in attractive 4-packs of 8.4 oz./250 ml cans and is 9% alcohol by volume (18 US Proof).

To help gain attention at retail, special "Storm Warning" displays are being offered that signal “Things could get wild.”

Gosling’s plans to launch this new ready to drink canned product in a few select U.S. markets/geographical areas with additional markets being added as the product rolls out toward eventual national distribution.

For information about U.S. distribution and wholesalers please contact Castle Brands, telephone: 646.356.0200.

About Castle Brands Inc.

Castle Brands is a developer and international marketer of premium beverage alcohol brands including: Gosling's Rum ®, Jefferson's ®, Jefferson's Presidential Select TM and Jefferson's Reserve ® Bourbon, Boru ® Vodka, Pallini ® Limoncello, Raspicello and Peachcello, Knappogue Castle Whiskey ®, Clontarf ® Irish Whiskey, Betts & Scholl TM wines, cc: wines TM, Celtic Crossing ® Liqueur, Brady's ® Irish Cream, A. De Fussigny ® cognacs, Travis Hasse's Original ®Liqueurs and Tierras TM tequila. Additional information concerning the Company is available on the Company's website, www.castlebrandsinc.com.

Forward Looking Statements

This press release includes statements of our expectations, intentions, plans and beliefs that constitute "forward looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 and are intended to come within the safe harbor protection provided by those sections. These statements, which involve risks and uncertainties, related to our marketing and brand development. You can identify these and other forward-looking statements by the use of such words as "may," "will," "should," "expects," "intends," "plans," "anticipates," "believes," "thinks," "estimates," "seeks," "expects," "predicts," "could," "projects," "potential" and other similar terms and phrases, including references to assumptions. These forward looking statements are made based on expectations and beliefs concerning future events affecting us and are subject to uncertainties, risks and factors, all of which are difficult to predict and many of which are beyond our control, that could cause our actual results to differ materially from those matters expressed or implied by these forward looking statements. A number of important factors could cause actual results to differ materially from those contained in any forward-looking statement. These risks include our history of losses and expectation of further losses, our ability to expand our operations in both new and existing markets, our ability to develop or acquire new brands, our relationships with distributors, the success of our marketing activities and our cost reduction efforts, the effect of competition in our industry, economic and political conditions generally, including the current recessionary economic environment and concurrent market instability and our ability to regain compliance with the continued listing standard of the NYSE Amex. More information about these and other factors are described under the caption "Risk Factors" in Castle Brands' Annual Report on Form 10-K for the year ended March 31, 2011, and other reports we file with the Securities and Exchange Commission.

When considering these forward looking statements, you should keep in mind the cautionary statements in this press release and the documents incorporated by reference. New risks and uncertainties arise from time to time, and we cannot predict those events or how they may affect us. We assume no obligation to update any forward looking statements after the date of this press release as a result of new information, future events or developments, except as required by the federal securities laws.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50185135&lang=en

Copyright Business Wire 2010

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