Apple Names Browett to Lead Retail Strategy

CUPERTINO, California ( TheStreet) -- Apple ( AAPL) named John Browett, CEO of European electronics retailer Dixons, as senior vice president of retail.

Browett will join Apple in April and will be in charge of the company's retail strategy and expansion.

Browett replaces Ron Johnson, who left Apple in November to run J.C. Penney ( JCP).

"Our retail stores are all about customer service, and John shares that commitment like no one else we've met," said Tim Cook, Apple CEO, in a statement Tuesday. "We are thrilled to have him join our team and bring his incredible retail experience to Apple."

-- Written by Joseph Woelfel

>To contact the writer of this article, click here: Joseph Woelfel

>To submit a news tip, send an email to: tips@thestreet.com.

More from Technology

Stitch Fix Tanks as User Growth Disappoints

Stitch Fix Tanks as User Growth Disappoints

Verizon to Take Massive Charges From Employee Buyouts, Weakness at Oath

Verizon to Take Massive Charges From Employee Buyouts, Weakness at Oath

Should You Stay Away From Tech ETFs? Why Jim Cramer Is Sticking to Stocks

Should You Stay Away From Tech ETFs? Why Jim Cramer Is Sticking to Stocks

Tesla's Elon Musk Appears to Be Daring the SEC to Come at Him -- Will It?

Tesla's Elon Musk Appears to Be Daring the SEC to Come at Him -- Will It?

Google CEO Being Grilled By Congress on Political Bias, Privacy of User Data

Google CEO Being Grilled By Congress on Political Bias, Privacy of User Data