NEW YORK ( TheStreet) -- WMS Industries (NYSE: WMS) is trading at unusually high volume Friday with 3.7 million shares changing hands. It is currently at four times its average daily volume and trading up $2.96 (+14.1%) at $23.89 as of 2:55 p.m. ET. WMS has a market cap of $1.16 billion and is part of the consumer goods sector and consumer durables industry. Shares are up 2% year to date as of the close of trading on Thursday. WMS Industries Inc., through its subsidiaries, engages in the design, manufacture, and distribution of games, video and mechanical reel-spinning gaming machines, and video lottery terminals (VLTs) for the legalized gaming industry worldwide. The company has a P/E ratio of 18.9, above the average consumer durables industry P/E ratio of 18.5 and above the S&P 500 P/E ratio of 17.7. TheStreet Ratings rates WMS as a hold. The company's strengths can be seen in multiple areas, such as its largely solid financial position with reasonable debt levels by most measures, reasonable valuation levels and expanding profit margins. However, as a counter to these strengths, we also find weaknesses including deteriorating net income, disappointing return on equity and weak operating cash flow. You can view the full WMS Ratings Report. See all heavy volume stocks in our stocks moving on unusual volume list or get investment ideas from our investment research center. Interested in other stocks that are rising on unusually high volume? Get free SMS text alerts sent to you when the action happens by texting HVUP to 95370 or select from multiple alert options.