Cherokee Inc. (NASDAQ: CHKE), a global brand management company, today announced it will present at Houlihan Lokey’s Consumer & Food Conference to be held at the Hyatt Grand Hotel in New York City. Cherokee Group’s Chief Executive Officer Henry Stupp will present on a panel, which will include both presentations and a question and answer session, from 8:30-10:00 AM EST on Thursday, February 2, 2012. During the conference, Mr. Stupp will be available to meet with investors in a one-on-one setting. For more information or to meet with management, please contact Cherokee Group’s investor relations team. About Cherokee Inc. Cherokee Inc. is a global marketer and manager of a portfolio of Fashion and Lifestyle brands it owns and represents in multiple consumer product categories and sectors around the world. The Company has license agreements with premier retailers and manufacturers covering over 30 countries around the world including Target Stores (U.S.), Tesco (U.K., Ireland and certain Central European countries), Zellers (Canada), RT-Mart (Peoples Republic of China), Pick ‘n Pay (South Africa), Falabella (Chile, Peru and Colombia), Arvind Mills (India and certain Middle Eastern countries), Shufersal LTD. (Israel), Comercial Mexicana (Mexico), Eroski (Spain), Nishimatsuya (Japan), Magnit (Russia) and the TJX Companies (U.S., Canada and Europe).