Pageflex Strategic Initiatives To Expands Its Presence In Europe

Pageflex, a division of Bitstream Inc. (NASDAQ: BITS, www.bitstream.com ) and a leading supplier of marketing and printing automation solutions today announced details of its expansion in Europe, including the addition of new staff, expanded relationships with resellers, and plans to exhibit at drupa 2012.

Elly Perets, Vice President of Sales and Marketing for Pageflex, commented: "The European market represents a valuable opportunity for Pageflex. These new initiatives help us to capitalize on that opportunity by giving our resellers and partners the support they need to better represent Pageflex in their regions. These added resources, combined with our participation at drupa 2012, pave the wave for exciting new product developments targeted at the European market."

Personnel

Pageflex recently filled two new positions that were created to better support the sales from OEM partners and resellers in the European region.

First, Pageflex has appointed Egon Donia Nota as VP of Sales / Distributors & OEM Channels in Europe, Middle East & Africa (EMEA). Based in Amsterdam, Egon will be responsible for managing all sales throughout the EMEA region. Prior to joining Pageflex, Egon led the sales and distribution activities of many successful companies in Europe, including roles as Sales Manager EMEA Photo / Graphics Professional Printing Division at Gretag / Cymbolic Sciences and Division Manager for Enterprise Solutions Europe at Bell Microproducts.

Also new to the organization is Gerry Michaeli, Director of Channel Sales, EMEA. Gerry works with Pageflex resellers throughout the EMEA region, and brings over twelve years of experience in sales, business development and product management to his role. Prior to joining Pageflex, Gerry was Director of Sales at Ray Networks, and had also led a sales and business development consulting company. Gerry has also held roles as a senior sales and business development manager at Giant Steps, a software development company focused on the telecom/mobile industry.

Jan Denies has been hired in the new role of Manager Xerox Channels Europe, Middle East & Africa. Prior to joining Pageflex, Jan was Product Development and Global Partnerships Manager at Unibind, a worldwide provider of binding systems and accessories.

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