By Jonathan Moreland, founder of Insider Insights and author of Profit From Legal Insider Trading.

NEW YORK ( TheStreet) -- Which insiders are selling and buying chunks of stocks?

Below are lists of the top 10 mainly open-market insider purchases and sales filed at the Securities and Exchange Commission Wednesday, December 21, 2011 as ranked by dollar value. Company executives and directors are in the best position to assess the attractiveness of their firms' shares, and here is how many of them are voting their wallets! Please note, however, that these are factual lists, not buy and sell recommendations. Dollar value is only one metric to assess the importance of an insider transaction.

Vistaprint (VPRT) Smith Thomas W BO 402,000 $12,226,615
Laredo Petroleum (LPI) Rooney LF III DIR 294,118 $5,000,006
White Mountains Insurance (WTM) Davis Morgan W DIR 5,000 $2,146,712
Entegris (ENTG) GMT Capital BO 85,400 $717,360
Overstock.Com (OSTK) Chou Francis S M BO 47,662 $369,381
Primus Guaranty (PRS) Second Curve Capital BO 75,000 $346,500
First Citizens Bancshares (FCNCA) Holding Frank B VCB,DIR
1,649 $278,431
TICC Capital (TICC) Royce Charles M DIR 25,000 $212,055
Opko Health (OPK) Frost Phillip Md CEO,CB
40,000 $191,763
TICC Capital (TICC) Rosenthal Saul B PR,COO 20,000 $169,964
Intuit (INTU) Batchelder David H DIR 1,703,236 $90,028,200
PVH Corp (PVH) Gehring Fred CEO,DIR 60,562 $3,978,924
Kellogg (K) Kellogg W K Foundation BO 72,000 $3,602,722
Hansen Natural (HANS) Schlosberg Hilton H VCB,PR
22,891 $2,244,234
Glimcher Realty Trust (GRT) Glimcher Herbert DIR 200,000 $1,802,000
Contango Oil & Gas (MCF) Schoonover Steven L DIR 30,000 $1,778,070
Fidelity National Financial (FNF) Foley William P II DIR 100,000 $1,567,560
Honeywell International (HON) Ismail Alexandre PR,CEO 16,786 $895,445
Cardtronics (CATM) Updyke Rick PR,OO 30,000 $814,671
UDR (UDR) Troupe Warren L VP 29,900 $747,889

Key to Titles: A=Assistant, AI=Affiliated Investor, AO=Accounting Officer, BD=Business Development, BO=Beneficial Owner, CAO=Chief Accounting Officer, CB=Chairman, CCO=Chief Compliance Officer, CEO=Chief Executive Officer, CFO=Chief Financial Officer, CIO=Chief Information Officer, CO=Compliance Officer, COO=Chief Operating Officer, CT=Controller, CTO=Chief Technology Officer, DIR=Director, EVP=Executive Vice President, F=Founder, FO=Financial Officer, GC=General Counsel, HR=Human Resources, IO=Information Officer, IR=Investor Relations, LO=Legal Officer, MD=Managing Director, O=Officer, OO=Operating Officer, PR=President, PT=Partner, REL=Relative of an insider, SEC=Secretary, SH=Shareholder, SO=Sales Officer, TO=Technology Officer, TR=Treasurer, TT=Trustee, VCB=Vice Chairman, VP=Vice President, X=Ex Officer or other title displayed.
Jonathan Moreland is the founder of, which produces a weekly newsletter and offers professional screening and alerting tools to analyze a proprietary, real-time insider data feed. He is also the principal of Insider Asset Management, a registered investment advisor in New York. Mr. Moreland has been analyzing insider data professionally for two decades and has been a contributor to since 2001. A fundamental analyst with an MBA in finance, Mr. Moreland long ago identified insider data as an excellent first screen to determine where to focus his research efforts. He is quoted frequently in the media for his insider analysis and stock recommendations stemming from it. He is also author of Profit From Legal Insider Trading.

Under no circumstances does the information in this column represent a recommendation to buy or sell stocks. While he cannot provide investment advice or recommendations, Moreland appreciates your feedback; click here to send him an email.